New Book by Mark Jablonowski

“Managing High-Stakes Risk: Toward a New Economics for Survival”

Author; Mark Jablonowski
Publisher; Palgrave Macmillan

Mark Jablonowski, has over 30 years of experience as a professional risk manager, analyst and researcher. His focus now turns from the boardroom, and the narrow interests reflected in the corporate ‘bottom line’, to the understanding of how risk affects all of us, as citizens of the wider natural world. Toward this end he has founded, and directs,

Economics may be defined quite simply as the study of the production, distribution and consumption of goods and services for the satisfaction of human wants and needs. While the pursuit of progress forces us into more complex economic interactions, there is no reason we need to abandon human dignity – and safety –
in the process. To assure survival, we need to recognize an economics based on a moral foundation, a ‘survival ethic’ if you will. Such an economic structure recognizes the interdependencies among all living things and the importance achieving a proper balance of life. This book explores the economic and social
implications of the survival ethic, including the need for collective planning against the risks of social and technological progress. Only by recognizing the true harmony of natural ends can we can achieve a genuine utopia. A naturally safe world is within our grasp, if we choose to make it so.


  • Preface: Does Our Existence Matter?
  • The Philosophy of Survival
  • Making Decisions Under Conditions of Risk
  • The Notion of a Naturally Risk Free Existence
  • Where Are We Now?
  • Planning for a Safer Future
  • Risk Planning on a Wider Scale
  • Is a Safer World ‘Worth It’?
  • Achieving a Viable Utopia
  • Appendix A – The Intuitive Principles of Risk
  • Appendix B – A Glossary of Key Concepts

For orders in the US: or call 1-888-330-8477 (NPS/Virginia). 

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